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Munchee Suba Rasaya 2024
Project type
360 media Campaign
Date
2024
Location
Sri Lanka
Munchee Suba Rasaya: Uniting Sri Lanka in New Year Joy!
Our Munchee Suba Rasaya Sinhala & Tamil New Year campaign celebrates the rich cultural heritage and traditions of Sri Lanka, uniting people across the island in festive joy and camaraderie. With a comprehensive approach encompassing logo design, lorry branding, biscuit package design, banners, posters, and the innovative Suba Sithuwili Meeter campaign, we've created an immersive experience that resonates with every Sri Lankan heart. Through vibrant colors, traditional motifs, and heartfelt messages, our campaign spreads the spirit of Suba Aluth Avuruddak Wewa (Happy New Year) to all corners of the nation.
Whether it's through the eye-catching visuals on our branded lorries, the warmth of our specially designed biscuit packages, or the community engagement fostered by the Suba Sithuwili Meeter campaign, Munchee becomes synonymous with the joyous festivities of the Sinhala and Tamil New Year, bringing people together to share in the blessings of the season.